Cinema for Commuters: Enter the Toronto Urban Film Fest by July 15!
I LOVE this idea! The Toronto transit system is hosting a competition for short films, under one minute in length, that will ultimately be screened on subway platforms. According to the official website of the competition: “The Toronto Urban Film Festival (TUFF) is the only film festival of its kind in North America, and one of the largest in the world with an average daily viewing audience of over 1 million. The 3rd annual TUFF is programmed on the Onestop Network of 270 subway platforms screens throughout the Toronto Transit Commission (TTC).”
Better yet, the contest is open to us Yankees. It’s true that little time is left before the deadline on July 15th, but cool prizes are at stake. And you can’t beat a captive audience.
MTA, are you listening?